The Neti Neti Difference
We believe in saying no—so we can say yes to what truly matters!
Rooted in the Vedic philosophy of “Neti Neti” (Not this. Not that.), our products are the result of careful elimination, ethical choices, and evidence-based formulation. Here’s how we’re doing things differently:
🧪 Formulated by a Dentist
We’re not just a wellness brand—we’re grounded in science. Every ingredient in our toothpaste is thoughtfully chosen, backed by research, and developed by a practicing Pediatric dentist who understands both health and harm.
🌱 Free From Harmful Chemicals
No SLS. No triclosan. No parabens. No artificial dyes or synthetic fragrances. If it doesn’t serve your body or the planet, it doesn’t belong in our formulas. Simple as that.
🐰 Cruelty-Free & Vegan
We never test on animals, and our products contain no animal-derived ingredients. Because oral care should be kind—to all beings.
🌍 Earth-Loving Design
From biodegradable toothbrush handles to low-impact packaging, we design every part of our product lifecycle to reduce waste and minimize harm. Conscious consumption starts here.
🧘 Rooted in Conscious Living
Neti Neti isn’t just a brand—it’s a mindset. A gentle reminder to pause, reflect, and choose wisely. With every brush, you're making a more mindful choice—for yourself and for the world.
✨ Transparency Over Trends
We don’t jump on marketing fads. We educate, we inform, and we welcome your questions. Because we believe conscious consumers deserve clarity, not confusion.
This is the Neti Neti Difference.
Clean. Conscious. Clinically Thoughtful.